...Tick, Tick, Tick, Tick, Tick, Tick, Tick, Tick, Hummmmm...
Historians
generally
credit the development of the first
watch to German locksmith Peter Henlein,1 although many
details about its
invention have been lost, perhaps appropriately, in the mists of
time. The portable device
Henlein
created in the 16th century ticked as it tracked the hours--it
only had
one
hand.2 All watches that followed made a similar
sound...until October 25, 1960.
Then
Bulova,
which
began
operations
in
1875
as a
Manhattan jewelry store,3 introduced one that didn't
tick
but instead
hummed. It was named Accutron, a
melding
of "accurate" and "electronic," words that
described the watch's precision and operation.
The
essence
of
the
Accutron
is
a
tuning fork that
oscillates at 360 Hz. Powered by a
battery about the size of an aspirin, it provides a space-age way
of
counting
seconds, minutes, and hours and produces the watch's distinctive
hum,4
a tone
slightly above F#.5 "Some
musicians tune their instruments using their Accutrons," says Bob
Piker
of
Normal, Illinois, who repairs and restores Accutrons and
sells
some that he buys and refurbishes.
Max
Hetzel
Accutron's
innovative,
electromechanical
movement
was
invented
by
Swiss
immigrant Max Hetzel, who joined Bulova in the early
1950s. Hetzel was born in 1921;
began making radios at 12; was plotting planetary orbits at 16,
aided
by a
telescope he built himself6; and later received a
masters
degree in
electronics
from Zurich's Federal Polytechnical University.7
Two
years
after
joining
the
firm,
he
was challenged by
company chairman Arde Bulova--son of founder Joseph--to design a
timekeeper that
could compete with electric watches that had recently emerged from
the
R&D
departments of rival firms. After
studying
the competition's offerings, he judged them
to be
battery-powered versions of conventional designs and said he would
create an
entirely new concept.8
The
watch
he
developed
was
introduced
to
potential
customers in Bulova print ads with
headlines such as, "Why you should wear Accutron instead of a
watch"9
that appeared in leading magazines of the day, including Look,
National
Geographic, Popular
Mechanics,
and The Saturday Evening Post.
Bulova's
confidence
in
Hetzel's
tuning
fork
approach
was
so strong the ad portrays the name as not just synonymous with the
word
watch
but able to supplant it: It's not
a watch, it's an Accutron; you wear it instead of a watch. It was
guaranteed
"not to gain or lose more than one minute a month in actual daily
use" for a period of one year after purchase.10
Display
Models and Conversions
Although
certainly
a
marvel,
the
Accutron
wasn't
a hit
until an unintended consequence gave it an unusual appearance--one
that
appeals
to people who admire form-follows-function design.
Piker tells the story:
"Early
Accutrons
looked
like
typical
watches
and
sported
gold
dials.
Bulova wanted
jewelers to be able to show their
customers
how
different the Accutron was
inside, so the
company
made
'display
models'
with
the
dials
removed, allowing
people to view the
watch's
internal
parts, including the
tuning
fork and
electronics."
On
his
Web
site,
Accutron
repairer-restorer
Martin
Marcus (www.accutron214.com) of Marblehead, Massachusetts,
recounts what happened when jewelers put
the
display models in their windows:
"Perhaps
because
of
its
uniqueness,
potential
customers who
thought that the watch in the
jeweler's window was a
standard
model
started
asking
to
buy
one.
Dealers
who
didn't
want to lose a sale were happy to
sell the 'display
model'
and
the
strangely
attractive
watch
started
selling
like hotcakes."11
Bulova
was
surprised
and
delighted
by
the
interest in
these dial-less Accutrons and quickly moved to capitalize on the
demand. First, it offered a
conversion kit that
allowed jewelers to transform standard Accutrons into dial-less
models. The kit included a
replacement crystal with
hour and minute marks so the modified watch's hands had
something
to point to.
NASA
Connection
Bulova
also
began
working
on
a
production
version that
came to be called Spaceview, a name that took advantage of
Accutron's
association with NASA, which employed the tuning fork timekeeping
mechanism
before it was introduced to the public. Hetzel's
movement,
in
fact,
helped
send
America's
first
satellite,
Explorer,
into
orbit,12 as described in a Bulova press
release:
"Although
the
earliest
prototype...appeared
in
1955,
within
four years Accutron
timers were an important feature of
the Explorer
satellite program, essential for the control of
data
transmissions." 13
Accutron
timers
continued soaring into space, and on July
20, 1969, one was placed on the Moon's Sea of Tranquility when the
Apollo 11
mission landed the first humans on the lunar surface.14
Spaceviews began
rolling out of the Bulova plant in
1961. Early models were similar to
conversion-kit Accutrons and sported crystals with dots and
dashes
that marked the hours and minutes.
Chapter
Ring Debuts in '62
In
1962, the decorated crystal was replaced by a
"chapter" ring installed around the exposed electronic and
mechanical parts. In horology—the
art and science of making timepieces or measuring time—chapter
refers
to the
marks or numerals designating divisions of time on a clock or
watch.
For
the
next
15
years,
a
variety
of Spaceview styles were
made in gold and stainless steel and millions were sold before
production was
halted in 1977, primarily due to the emergence of quartz
technology,
which was
as precise as Accutron's tuning fork mechanism, but priced much
lower.
I
grew
up
in
the
sixties
and liked the Spaceview the
first time I saw one. Being able
to see the workings of the watch was groovy, in the parlance of
the
era, and
appealed to my sense of aesthetics and interest in science and
engineering. The odd mixture of
copper coils, resistors, tuning fork, and other parts got my
attention
and held
it.
In
a
way
the
Spaceview
was
the
rising sun of a stylistic
approach that came to be called high tech--cool embodied by the
parts
that made
things tick or, in this case, hum.
A
watch
for
high
school
graduation
was a typical gift in
1969, but my family couldn't afford a Spaceview, which at the time
had
a retail
range of $200 to $350, so I received a nice but
plain-by-comparison
silver
Bulova, priced at $50. Fifty 1969
dollars is equivalent to $300 today.15
Chance
Encounters
Years
later
I
was
working
in
downtown
Milwaukee when I
was stopped in my tracks by a stainless steel Spaceview I saw in a
pawn
shop
window. I went inside, asked the price, and wound up buying it for
$40.00. It kept perfect time, and I
wore
it
regularly for the next dozen years, replacing the battery as
needed.
In
the early nineties I was
on a
video shoot
when a crew member named Keith noticed it. He
said
he
had
a
similar
watch
in
gold
that
was
presented
to
him
upon
his
graduation
from
high
school. It
wasn't
working,
had
sat
in
a
drawer
for
years, and he
no
longer
wanted it. Was I was interested in buying it?
I
tried
to
talk
him
into
keeping it--seriously--but he was
adamant. The next day he brought
the watch to the set, and I took a look during a break.
It was in poor condition with the
minute hand disconnected and drooping into the mechanism.
The gold case was scratched and nicked,
and the crystal cracked, but I could tell that in its day, it was
a
sharp piece. He persisted, "Are
you
sure
you don't want it?" Again I
told him he was nuts to consider parting with his Accutron.
But
that
night
I
gave
it
some
thought and the next day
called a local jewelry store whose yellow pages advertisement
stated it
serviced
Bulova watches. A
repairwoman said that parts were still available for the Spaceview
and
probably
it could be refurbished and made to work, but it would cost at
least
$100.
When
Keith
again
asked
me
about
the
gold Spaceview, I
told him what I had learned, mentioning that I had no idea what
the
watch was
worth but that it could be worth a lot. This
occurred
way
before
the
Web
became
commonplace,
so
I
didn't
know
any
simple
way
of
checking. I
suggested he do some research, discover the watch's value, and
give me
a
price. Might be something at the
public library, I pointed out, a book on collectibles, for
example.
However,
if
he
didn't
want
to
check
further, I said I
would be willing to pay him $100 for the watch.
He
immediately
said,
"It's
yours." I
took it to the jewelry store I
had called and was happy to discover the watch could be fixed.
After repairs and new parts, it kept
time precisely for well over a decade. My
original
Accutron with the battery removed spent the
years in
a safe
place.
Like
its
stainless
steel
predecessor,
my
gold
Spaceview
occasionally drew favorable comments from people who noticed its
unusual
appearance. Unfortunately, it stopped working around the time the
economy
slowed in the wake of the Iraq War. I put off having it repaired
and
installed
a new battery in my steel Spaceview. After lying dormant for more
than
a
decade, it didn't hum in response.
Spaceview
Service
In
the
fall
of
2008,
I
looked
into having my gold
Spaceview repaired, decided to send it to Bulova, and followed the
admonition
listed on the company's Web site under "service center." "DO NOT
PUT 'BULOVA' ON THE PACKAGE"16 it warns in all caps.
My impression was that experience
taught the company that someone in the postal service with an atom
of
larceny
in her or his heart would be tempted to appropriate the small
carton if
the
address indicated it might contain a watch, perhaps a valuable
one.
The
Spaceview
was
returned
ten
days
later
with a note
stating Bulova was no longer able to repair it.
Bummer. This sent
me online where I found Piker's Web site (www.mybob.net)
through a Google search.
Ultimately he repaired and refreshed
the appearance of both of my Spaceviews.
Piker
was
born
in
the
mid-60s
in
East St. Louis,
Illinois, and perhaps received his transistor-diode-solder
inclinations
from
his father, who was an electronics technician for General
Electric.
His
journey
to
Accutron
repairman
was
unusual. After
receiving a degree in journalism
and working for the college newspaper at his alma mater, Illinois
State
University-Normal,
he operated his own graphics arts business before taking a job
with a
larger
firm.
Eventually
the
company
discovered
his
technical
leanings. "I was with them
for 16 years and became their computer geek, which included
managing
their
databases and networks, activities that put to use the logical
approach
to
problem-solving my dad instilled in me."
"Soul
of Watches"
He
traces
his
interest
in
watches
to
an antique
show. "I was walking along
and came upon a guy selling old watches," he says.
"I picked up an Elgin with a tag
stating it was made in 1915 and asked if it worked."
The seller said it kept "perfect
time," so Piker bought it.
"It
amazed
me
because
here
was
this
device that was
almost a century old, and it's still capable of doing what it was
designed to
do. I thought about how someone
was wearing it before World War I and it got me hooked on the
'soul' of
watches
so I became a collector. I bought
a price guide and read it like it was a best-selling novel."
In
1990,
he
stumbled
upon
the
watch
that would take his
life in a different direction and lead to a new business.
"I was at a flea market and found
a stainless steel Spaceview. I
didn't know it was called that at the time, but I liked the
skeletal
look and
hum and wound up paying $150 for it."
He
set
out
to
learn
what
he
could about the watch but
didn't find much. "This was
pre-Internet," he says. "But
eventually I
encountered a watchmaker who sketched
the
history
for me."
Piker
looked
for
more
Spaceviews,
often
bought
what he
found, also purchased Accutron parts, and ultimately acquired
original
repair
manuals. He decided to take a
crack at fixing examples in his collection.
"It
was
a
challenge
because
the
manuals
used words I
wasn't familiar with," he said, but Piker kept at it and grew
skilled.
After years
of
working on his own watches, he realized that he could probably
repair any
Accutron and maybe a new career direction was in the offing.
Hobby
Becomes Business
"From
my own
collecting, I knew there was a lot of
interest in Spaceviews," he continues, "so a couple of years ago
it
struck me that I could be one of those lucky people who takes a
hobby
he loves
and turns it into a business."
After
customers
find
his
Web
site,
Piker
advises them to
mail their watches to him, being sure to buy postal insurance
against
damage or
loss. "The most valuable
Spaceview today is worth about $2,000 retail," he says.
Accutrons are almost always restorable,
according to Piker, and the commonest problem he encounters is
plain
old
dirt. "After years of use or
of sitting in a box or drawer, fine particles work their way into
the
mechanism
and gum up the works."
He
cleans
watches
using
a
cavitation
process
which he
likens to "scrubbing with an Alka-Seltzer-like" action powered by
ultrasonic vibrations. He then
replaces parts as needed, applies lubrication, reassembles the
watch,
and
polishes the exterior.
He
has
repaired
hundreds
of
Spaceviews
along
with dialed
Accutrons, including another popular sixties model called the
Astronaut. "Elvis Presley had one
with a
black dial," he notes. Interest in
tuning-fork watches is high enough to bring
between
five and
eight to his shop-in-the-home every week.17
Since
becoming
interested
in
the
watch
almost
20 years
ago, Piker has had "well over 200 Accutrons" in his collection. He
is
always on the lookout for the "perfect" Spaceview and has
encountered
some that were close. "I've seen a few that went unsold and were
still
in
their original boxes," he says, "with promotional stickers and
price
tags attached." This might
occur if a jewelry store ceased operations and the
remaining stock was packed away and forgotten.
Other times Piker says an Accutron or
another interesting timepiece might be "lost"—wedged out of sight
between a watchmaker's workbench and the wall, only to be found
when
the store
is deep-cleaned or remodeled.
Demand
for
Spaceviews
and
their
increasing
value
has
attracted the attention of crooks. Some
unscrupulous
watchmakers take the dials off
later-model
Accutrons,
install marked crystals, and sell them as early Spaceviews.
Piker calls these specimens
"Franken" watches and urges care when shopping.
40th
Anniversary
Spaceview
In
2002,
to
commemorate
the
40th
anniversary
of the
Spaceview, Bulova produced a watch with exposed internal parts
that it
called
the Spaceview 21.18 The quartz movement is attractive
but
not as
exotic or
interesting as Hetzel's tuning fork mechanism, and the 21 doesn't
hum. The watch was discontinued after
its
initial run of 1,000.
Bulova
Marketing
Manager
Angelica
Almeida
says
that
interest
in the original Accutrons, especially Spaceviews, remains
strong. "We get regular calls from
customers who want to know where they can buy a Spaceview or get
one
serviced," she explains. Almeida attributes the watch's continuing
popularity to its "unique tuning-fork technology" and "the
ability to view the mechanism through the crystal."
Bulova, she mentions, "is
working on another limited edition watch to commemorate Accutron's
50th
anniversary in 2010. It's top
secret and will be a special piece that is great for collectors."
50th
Anniversary Accutron
Bulova
recently
announced
it
will
offer
a
limited
edition Spaceview to
commemorate the 50th anniversary of Accutron technology.
The watch will feature a tuning fork mechanism similar to
the original Accutron, a stainless steel
case, and an alligator strap. First impression from a small
photograph
is it looks
a like a combination of early marks-on-the-crystal Spaceviews and
later
chapter-ring
models.19
This is exciting
news
to people like me who love these watches, but at a
suggested retail price of $4,000, the new Spaceview will need to
appeal
to
well-heeled enthusiasts, too. Only
1,000
will be made with with each bearing a production number on the
watch
and on a
plaque that will adorn an accompanying presentation case.20
Time
Told Beautifully
I'm
glad
to
have
my
Spaceviews
working
again. Both have an original
Accutron band that is appropriate to the
year the
watch was made, 1966 for the stainless steel Spaceview and 1970
for the
gold.
Ironically,
the
ubiquity
of
cell
phones
has
made
wristwatches as threatened by the Information Age as newspapers,
but I
enjoy
wearing mine and answering the questions people who haven't seen a
Spaceview before
sometimes ask.
Moreover,
after all
these years, I still pause now and then to examine the intricate
connections
and electronics of the high-tech, tuning-fork mechanism and
occasionally put
the watch to my ear to hear that slightly above F# hum.
I even use my Accutrons to tell time
although
with
a
Spaceview
that
seems
secondary.
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